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Tito's Handmade Vodka                
Titos-Vodka.com

plymouth gin In 1997, former geophysicist Tito Beveridge opened Austin’s Mockingbird Distillery—the first legal distillery in Texas—and began producing TITO'S HANDMADE VODKA. Beveridge is one of a growing cadre of American distillers handcrafting sensational spirits using artisan techniques and advanced technology. Soon the impressively smooth vodka was wowing aficionados and spirit critics alike, hurtling the fast-tracking brand up the charts with a bullet.

Tito’s Handmade Vodka is made entirely from high-grade corn sourced from the American Midwest and pure, deep well water. The fermented mash is continuous distilled in a four-column still, after which Beveridge re-distills the vodka twice more, this time in a traditional pot still of his own design. Only the heart of the distillation run is used, leaving behind residual higher and lower alcohols.

While distilling in small batches requires that he invest considerably more time and effort, it affords Beveridge greater artistic control over the process. The last step in ensuring uncompromised quality is repeatedly filtering the 80-proof vodka through activated carbon to eliminate any residual impurities.

By all accepted standards, Tito’s Handmade Vodka is luxurious and impeccably pure. It has a medium-weight, satiny-textured body and a crisp, refreshing aroma. Its initial entry is pleasantly warm without a trace of harshness or excess heat before it gradually dissipates into an elegant, slightly sweet finish.

Tito’s Handmade Vodka is deserving of its critical acclaim. Despite the brand’s modest price tag, the all-American spirit is capable of going head-to-head with the world’s best and not breaking a sweat.end

« The Bottom Line, continued from page 4                                       

HUNTING FOR SHRINKAGE — After auditing the liquor stock, subtract each product’s ending inventory levels from their adjusted beginning inventory figures (which includes purchases). The difference represents the brand’s usage, which should then be compared to the item’s sales. For instance, if 36.5 ounces of Chivas was depleted from inventory, yet the bartenders only recorded sales equal to 20 ounces, what happened to the other 16.5 ounces? Therein lies the definition of shrinkage.
POUR COST INTERVALS — The higher your sales volume, the more frequently you need to take physical audits and calculate your ongoing costs. The more frequently you calculate your pour costs, the more insight you’ll gain into the business. Some operators track their costs on a daily basis.
CONSISTENT METHODOLOGY — Regardless of whether you weigh bottles or ascertain their contents visually, being consistent and accurate are imperative when conducting an audit. Errors and oversights will invalidate the results, and if left uncorrected, they will undermine the next audit by over or understating the value of the beginning inventory.

HOW LOW IS LOW? — While it’s naturalPour to want your pour cost to be low, there’s a point where cost percentages can decrease too low. For instance, a liquor pour cost in the low-teens suggests that drink prices are too high or serving portions are inadequate, or both. In either case it’s bad for business.
TECHNOLOGY TO THE RESCUE — Bevinco provides its clients with a detailed snapshot of exactly what has transpired behind their bars. Armed with a laptop, electronic scale and a database developed specifically for each business, a Bevinco auditor measures the inventory levels and produces  a  series  of  management reports showing  every  product’s  cost percentage, profit margin and any variance between usage  and  sales.  The  system  is  so precise  that  it  will  detect  every  type  of impropriety. end

 


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